New Work. New Rules.

March 30, 2020

New Work. New Rules.

Amazon. Airbnb. Uber. Netflix.

These disruptive brands changed the world. They didn’t just deliver new products to the market—they upended it and on the way caused a lot of collateral damage. Technological disruption has been credited with reducing the lifespan of S&P 500 companies from 60 years in the 1950s, to less than 20 years today, according to Credit Suisse.

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